RAZOR wins Gold at the WorldMedia Festival 2012 held in Hamburg. And, a special award honouring production arts.
The Festival is a global competition with almost thirty Nations competing for the awards announced in Hamburg on 9th May.
"Every minute of everyday we're making bread" won Gold in the corporate communications category. A song "We got Bread" was specially commissioned for the film, expressing key messages in the lyrics: bread is tasty, fun, wholesome, fresh and nutritious.
O2 have just tapped into this new marketing channel by showcasing their corporate messaging service with three video case studies demonstrating the benefits of the service as used by three B2B customers: Tesco, LLoyds TSB and Gloucester Police.
The programmes were encoded onto SD cards and simply inserted into the slot on the side of a BlackBerry Smartphone for viewing. O2 handed the cards out at trade exhibitions and posted them to customers. See our video on O2s vision of the future.
ABF's new corporate video shown to the shareholders at the AGM was given to all the board directors on an SD card, which they could slot into the side of their Blackberrys. They were then able to and watch the new film and share it with their colleagues and friends wherever they were.
RAZOR wins two Silver Screen Awards at the US INTERNATIONAL FILM AND VIDEO FESTIVAL 2008 held at The London West Hollywood, California on 7th June. Competing against more than one thousand entries from twenty one countries the awards were made for films produced for British Sugar and O2.
The British Sugar production titled "Sugar Is.." was made for shareholders and staff. A music led production shot across three continents. The programme took the unusual approach of involving staff and customers in telling the story through caption boards held up to the camera.
The O2 production titled "A Connected World" was a futuristic promotional film introducing the business opportunities of mobile technologies of tomorrow. The film traced the journey of a woman and a man using the new technologies on their travels and finally meeting up in a Star Trek styled twist at the end.
Razor Productions won GOLD at the prestigious New York Film and Video Festival held at Tribeca Rooftop, New York on 1st February. The Award was won in the IT/Telecommunications category for a video produced for O2 titled "A Connected World."
This year the NYF International Film & Video Awards received entries from 31 countries. For more than 50 years the Film & Video Awards has recognized the world's most outstanding informational, educational and industrial film productions and corporate video. The competition also covers short film, feature-length film and documentaries.
Each entry was screened by NYF judging panels composed from industry experts including producers, directors, writers and other media professionals in the New York area.
"A Connected World" is a short 4 minute film promoting future applications made possible by M to M - machine to machine technology. The film is music led with a dramatic treatment tracing the travels of a man and a woman meeting, parting and then meeting up in an unusual way at the end.
On their journeys we see them using their mobile devices in many ways; including making shop purchases, travel plans and ticketing and even monitoring their health on the move. The video is designed to support O2 in their presentations to corporate clients. Thousands of DVD copies have been made for sales people and O2 customers.
RAZOR picked up two awards at the prestigious New York International Film and Video Festival this month.
The Festival recognises the "World's best work" in informational, educational and industrial film productions and corporate video.
Now approaching its 50th anniversary, the Film and video awards sees entries from over 30 countries around the world. Razor won Gold in Public Relations: annual reports category and was a Finalist Award Winner in the technology category.
The videos were made for ABF/Primark and O2.